GM's Ad Departure From Facebook: Mortal Blow, Marketer Stumble Or Smart Move?
With the countdown to Facebook?s IPO underway, GM decides to pull paid ads from the social-networking site. It would seem a significant slap to Facebook, especially given the timing. But industry experts are varied in their reaction to the news. Some see it as an example of a marketer not being the best fit for ...
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12 Secrets behind Facebook's Ride to Success
The idea that was adopted by mark Zuckerberg and other co-founders of Facebook has been used by many to climb the ladder of success but none have got close enough to the definition of social network by Facebook.
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Infographic: Understanding Social Enterprise
This post is in partnership with FedEx Social enterprises operate all over the world and they are a growing sector in the United States. While there is no singular definition in the U.S., most social enterprises operate in the open marketplace and integrate a social or environmental mission into their bottom line. At GOOD, we view social enterprises as for-profit organizations that aim to do ...
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Verizon Lets the Sun Go Down on Unlimited Data
Wireless carriers have begun to realize that when you offer flat-rate, all-you-can-eat deals, it tends to bring out the pig in people. Whether it's food or beer or cellular data, customers will gorge themselves on it, and the buffet arrangement can quickly turn into a money-losing proposition if you don't plan it out just right.
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Is social networking good or bad?
What is a social network? If you look up the definition of network, you will find it is a group of interconnected people or things. And that is exactly where we are now.
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